
Nils-Gerrit Wunsch
Research expert covering foods trends in North America, Europe, and the global food system
Get in touch with us nowAs of December 2024,
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During a survey series from Q2 2024 to Q1 2025,
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When looking at those who forego meat, younger consumers are more likely than any other age group to adopt such a lifestyle. Generation Z has more than double the share of consumers that have stopped eating meat, than the silent generation. However, it also has an enormous share of consumers who wish to go meat free in the future.
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Veganism, vegetarianism, and pescetarianism
Overview
Consumption
Meat and dairy free products
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Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.